I never really paid much attention to holiday advertisements when I was younger, mostly due to the fact that my parents usually booked the family holidays. I remember my first holiday overseas was in 1989 and was to the island of Grenada. It wasn’t until I became interested in graphic design that I took more interest in the layout and imagery in posters and specifically travel posters – my favourite being the work of David Klein for TWA. His work made each travel destination seem like a stand alone piece of art rather than an idyllic travel destination. Also who could forget the iconic Jamaica Tourism board poster featuring the beautiful Sintra Bronte? With the decline of the travel agent and popularity of television adverts and the Internet to buy holidays these posters are fast become the hot collectors item.