Proud To Be African (P2BA) started out in early 2010 when I was going through that phase that most young Africans go through wondering when exactly things would change.
The constant litany of woe emanating from Africa seems to be the only thing that anyone knows about that beautiful place. However there is a completely different narrative from that continent, Africa is a beautiful, happy warm place where existence is not one disaster after another but just different.
So this brand exists to tell the other side of the story about the Africa I know, of strong, resourceful, self reliant intelligent people, facing life and solving problems just like everyone else.
With African designs, African artists and African owners. Our products are our message and our message will be our product, and we are Proud to Be Africans!