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bookmark this: This Is Africa

bookmark this: This Is Africa

This Is Africa is a media organisation that brings Africa and the West closer together via African contemporary urban culture. Our mission is to change the world’s outdated perceptions of Africa via its popular culture, artists, musicians, tastemakers and style leaders by refreshing the world’s view of Africa, correct misperceptions and shattering old stereotypes, by showing that what gives urban Africa its funk and vibe today is far removed from the tired and narrow clichés of safaris, traditional drums, corruption, poverty, war and disease.